- Soil Association
- Certification
- Marketing organic
Marketing organic
This means the world
How the Soil Association organic symbol adds value to your brand
The Soil Association organic symbol represents more than a set of standards.
Soil Association Certification certify the majority of organic food and drink on sale in the UK. As the most widely recognised symbol in a growing market, the Soil Association organic symbol is a valuable asset that certified organic brands and businesses can use to reinforce their own brand values and integrity, and tell their own organic story. A story that starts with a commitment to do things the right way, for the benefit of wildlife, people and the planet.
Find out more about organic marketing support:
- Marketing materials
- Understanding organic - learning day
- Using the organic symbol
- Organic September
- Best of Organic Market Awards
- Regenerative
Spread the word with free marketing materials
We’ve created a suite of marketing materials including social media assets, leaflets, postcards and more, to help explain what organic is and why it’s so important.
Understanding organic - learning day
Gain a better understanding of organic by joining a learning day on a working farm. This will enhance the knowledge of you and your team so you can apply it to your business.
Book onto an organic learning day
Using the organic symbol
Display the organic symbol with pride, on-pack, in your advertising or across your website. Click below for the full usage guidelines and links to download the symbol.
Organic September
Organic September has been running for over a decade, and is now a firm fixture in the retailer and media calendar. Now a collaborative all-industry campaign, Organic September continues to grow as citizens increasingly demand more sustainable choices.
Learn more about Organic September
The Best of Organic Market awards
The UK’s only awards dedicated to celebrating organic, the BOOMs are bi-annual awards open to all certified-organic businesses in the UK. Initially focused on food & drink, in 2021 the awards expanded to include beauty & wellbeing and fashion & textiles, reflecting the range of organic-certified businesses working to restore nature, health and a safe climate.
Learn more about the BOOM Awards
Regenerative farming guidance
The Soil Association have developed infographics that explain the comparisons and differences between organic and regenerative, which can be used by the industry to help frame organic and regenerative farming effectively.