8000 Include OrderId in Advertising Conversion Export · Issue #23349 · matomo-org/matomo · GitHub
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Include OrderId in Advertising Conversion Export #23349
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@goochj03

Description

@goochj03

The Advertising Conversion Export plugin currently exports fields such as Google Click ID, Conversion Name, Time, Value, and Currency. However, it does not include the ecommerceOrderId (transaction ID), even though this ID is received by Matomo when ecommerce tracking is implemented.

Having the transaction ID in the export would be extremely useful for:

  • Ensuring deduplication when importing conversions into platforms like Google Ads.
    
  • Linking exported conversions back to the original ecommerce records for advanced analysis.
    

It would be ideal to add ecommerceOrderId as an optional column in the export configuration UI so that users can choose to include it when needed.

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