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ElizaOS Brand Kit

Welcome to the official ElizaOS brand kit. This repository contains all official brand assets including logos, badges, color palettes, and brand guidelines for ElizaOS.

πŸ“‹ Quick Start Guide

For a comprehensive brand overview, please refer to the Eliza Quickstart Brandkit.pdf.

🎨 Brand Colors

The official ElizaOS color palettes are available in the Eliza Brand Colors directory:

  • RGB Swatches: 2025_ElizaOS Primary Brand Color Palette_RGB Swatches.ase
  • CMYK Swatches: 2025_ElizaOS Primary Brand Color Palette_CMYK Swatches.ase

Primary Colors

Color Preview Hex RGB Usage
ElizaOS Blue ElizaOS Blue #0B35F1 rgb(11, 53, 241) Primary brand color
Black Black #000000 rgb(0, 0, 0) Text and high contrast
White White #FFFFFF rgb(255, 255, 255) Backgrounds and reverse

Color Usage Guidelines

  • ElizaOS Blue (#0B35F1): Use as the primary accent color for buttons, links, and key brand elements
  • Black (#000000): Use for body text, headlines, and areas requiring maximum contrast
  • White (#FFFFFF): Use for backgrounds and reverse applications on dark surfaces

🏷️ Logos

Official ElizaOS logos are available in multiple formats and color variations:

Logo Preview

ElizaOS Blue Logo
Blue Logo
Primary brand logo
ElizaOS Black Logo
Black Logo
Monochrome variant
ElizaOS White Logo
White Logo
For dark backgrounds

Available Variations

  • Blue Logo: Primary brand logo on light backgrounds
  • Black Logo: For monochrome applications
  • White Logo: For dark backgrounds

File Formats

RGB (Digital Use)

  • PNG: High-quality raster format for web and digital applications
  • SVG: Scalable vector format for responsive web design

Located in: Logos/RGB/

  • Logo_ElizaOS_Blue_RGB.png / .svg
  • Logo_ElizaOS_Black_RGB.png / .svg
  • Logo_ElizaOS_White_RGB.png / .svg

CMYK (Print Use)

  • AI: Adobe Illustrator format for professional print design

Located in: Logos/CMYK/

  • Logo_ElizaOS_Blue_CMYK.ai
  • Logo_ElizaOS_Black_CMYK.ai
  • Logo_ElizaOS_White_CMYK.ai

PMS (Pantone Matching System)

  • EPS: Encapsulated PostScript for spot color printing

Located in: Logos/PMS/

  • Logo_ElizaOS_Blue_PMS.eps
  • Logo_ElizaOS_Black_PMS.eps
  • Logo_ElizaOS_White_PMS.eps

πŸ”– Badges

"Powered by ElizaOS" badges for partner integrations and applications:

Badge Preview

Powered by ElizaOS Blue Badge
Blue Badge
Standard badge
Powered by ElizaOS Blue Reverse Badge
Blue Reverse
Inverted colors
Powered by ElizaOS Black Badge
Black Badge
Monochrome
Powered by ElizaOS White Badge
White Badge
For dark backgrounds

Available Variations

  • Blue Badge: Standard badge on light backgrounds
  • Blue Reverse Badge: Blue background with white text
  • Black Badge: Monochrome version
  • White Badge: For dark backgrounds

File Formats

RGB (Digital Use)

Located in: Badge/RGB/

  • Badge_Powered_By_ElizaOS_Blue_RGB.png / .svg
  • Badge_Powered_By_ElizaOS_Blue_Rev_RGB.png / .svg
  • Badge_Powered_By_ElizaOS_Black_RGB.png / .svg
  • Badge_Powered_By_ElizaOS_White_RGB.png / .svg

CMYK (Print Use)

Located in: Badge/CMYK/

  • Badge_Powered_By_ElizaOS_Blue_CMYK.ai
  • Badge_Powered_By_ElizaOS_Blue_Rev_CMYK.ai
  • Badge_Powered_By_ElizaOS_Black_CMYK.ai
  • Badge_Powered_By_ElizaOS_White_CMYK.ai

PMS (Pantone Matching System)

Located in: Badge/PMS/

  • Badge_Powered_By_ElizaOS_Blue_PMS.eps
  • Badge_Powered_By_ElizaOS_Blue_Rev_PMS.eps
  • Badge_Powered_By_ElizaOS_Black_PMS.eps
  • Badge_Powered_By_ElizaOS_White_PMS.eps

πŸ“ Usage Guidelines

Logo Clear Space

Maintain a clear space around the logo equal to the height of the "E" in ElizaOS.

Minimum Size

  • Digital: 120px width minimum
  • Print: 1 inch width minimum

Do's

  • βœ… Use provided color variations
  • βœ… Maintain aspect ratios
  • βœ… Use appropriate format for medium (RGB for digital, CMYK for print)
  • βœ… Ensure sufficient contrast with backgrounds

Don'ts

  • ❌ Don't alter colors or gradients
  • ❌ Don't distort or stretch logos
  • ❌ Don't add effects (shadows, outlines, etc.)
  • ❌ Don't recreate logos

πŸ“¦ File Format Guide

When to Use Each Format

PNG - Best for:

  • Web graphics with transparency
  • Social media
  • Email signatures
  • Digital presentations

SVG - Best for:

  • Responsive websites
  • Scalable applications
  • Animation
  • Icons

AI - Best for:

  • Professional print design
  • Large format printing
  • Design modifications (with approval)

EPS - Best for:

  • Spot color printing
  • Professional printing services
  • Legacy systems

πŸ—„οΈ Legacy Assets

Historical brand assets are preserved in the oldschool/ directory. These materials represent previous iterations of the ElizaOS brand and should not be used for new projects.

Legacy Brand Preview

Legacy ElizaOS Banner
Legacy Banner
Legacy ElizaOS Logo
Old Logo Style

Legacy Contents:

  • 3D Assets: ELIZAOS_BOX.glb, various logo GLB files
  • Avatars: Including eliza_hat.vrm
  • Old Logos: Previous logo designs in various formats
  • Media Archive: Historical marketing materials, memes, stickers, and tape designs
  • Banner Images: Legacy banner designs

Note: These assets are maintained for historical reference only. Please use the current brand assets located in the main directories for all new projects.

πŸ“ž Contact

For brand usage questions, custom requests, or licensing inquiries, please contact the ElizaOS team.


Last updated: July 2025

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